The Baby Bullet Infomercial and the Magic Bullet Song

Here is my New Year’s resolution for 2011: Watch the Baby Bullet infomercial!

First my girlfriend Jennifer and then reader Vinz let me know that there is yet another installment in the increasingly misnamed Magic Bullet infomercial trilogy (Magic Bullet, Magic Bullet To Go, Bullet Express)—The Baby Bullet. I have yet to view this gem for myself but my DVR is busily hunting down every bit of “Paid Programming” it can find to get this thing stuffed and mounted. Vinz describes the Baby Bullet infomercial thus:

I caught an infomercial the other night and didn’t see it here on the site. There’s a new addition the Magic Bullet family (as the infomercial states) — the Baby Bullet. It’s basically a Magic Bullet but all it does is make baby food. That’s it. The infomercial is filled with terrible over the top acting, a drunk grandma, and a deceptive mother. A girl is throwing a baby shower for her pregnant sister with other pregnant women and friends in attendance. The bullet cups have smiley faces on them. The whole 30 minutes is spent showing how the Baby Bullet can save you $100s of dollars by no longer having to purchase canned baby food.

Apparently the mother-to-be is not Hazel, knocked up after her drunken wilderness rendezvous with Berman in the Magic Bullet To Go infomercial. The Baby Bullet is also the only Magic Bullet infomercial to be Mick-and-Mimi-free.

The Baby Bullet does have a few videos on its YouTube channel, but only some testimonials and the “commercial” part of the infomercial. I want to see the good stuff, namely the stilted dialogue and awful acting!

Here is the “commercial” portion:

And in the first “celebrity” endorsement for a Magic Bullet product, they snagged former “Bachelor” contestant Andrew Firestone to sing the praises of the Baby Bullet. (Take that Proactiv Solution!)

If any of you have been blessed enough to have seen the Baby Bullet for yourself, please let us know what you thought about it in the comments. Also, let us know what TV channel you saw it on so we can sic our DVR on it.

In related news, longtime reader Joren Cull let us know about an original song he wrote and performed inspired by his all time favorite infomercial, the Magic Bullet. Have a listen:

Or visit:

Happy New Year to all our readers! May your 2011 be filled with an endless parade of wonderfully terrible infomercials!

Update 1/28/2011: I have finally seen the Baby Bullet infomercial! Read my full review and watch video highlights at:


  • 21 Responses to “The Baby Bullet Infomercial and the Magic Bullet Song”

  • I saw this last night. Mick actually is in it for a moment; he plays the delivery man who brings the Baby Bullet in an oversized gift box.

    Comment by Sara on December 31, 2010 at 9:43 pm

  • Thanks for the info about Mick, Sara. My “sources” didn’t catch the start of the infomercial, so they missed him.

    Comment by Paul Lucas on January 1, 2011 at 10:58 am

  • it was on tv guide channel! Hilarious!

    Comment by Janne on January 4, 2011 at 8:54 pm


    URL to part of the commercial. Has a part of the acting, and more of the commercial part. I got bored, so I googled it. XD

    Comment by Lee-Lee o3o on January 12, 2011 at 12:56 am

  • Gah! I just saw this last night but don’t remember what channel. I think it was on at 3am or 3:30 and it would have been either a Providence or Boston station. But fear not – it’s probably going to be running in the wee hours for a long time to prey on sleep-deprived parents.

    The whole thing is probably on the actual Baby Bullet website. I can’t bear to look, because the acting is so very, very bad. I never want to see this again. I used to think Mick and Mimi and their party guests were cheesy, but now I miss them terribly because the Baby Bullet has set a new standard for awfulness.

    It is also the worst script ever. They say “baby food” constantly to hammer the point home that this machine is made for baby food. Not party drinks (as Granny requests, not that she hasn’t had enough already) or nachos, no no, that’s a whole different machine!!

    And the girl keeps pronouncing it “beebee fyood,” which drives me insane. I’ll never make fun of Mick again.

    They emphasize that this is for making ORGANIC beebee fyood. Hmm, I wonder if it can puree carrots that were farmed by a soulless corporation too? They didn’t say!!

    At one point, the ladies practically pee themselves with excitement when they discover that they can FREEZE their beebee fyood!! And one of them comments multiple times about the little smiley on all the jars. Ack! Get over it!! You can use a Sharpie to draw whatever you want on your old Magic Bullet containers!

    Neither the website nor the infomercial said whether the Baby Bullet jars and blades are compatible with the original Magic Bullet (they may be a different size or something). There’s no option to buy them separately without buying a motor base as well so I’m guessing it’s a different size and they want you to buy the whole thing new. If so, that was dumb, because a Magic Bullet owner probably won’t pay full price for a whole new system. But they might open their wallets to grossly overpay a little bit less for the blades and containers. (Because, you know, they have smiley faces on them!)

    Comment by Julie on January 12, 2011 at 10:01 am

  • Yes, but can someone please tell me if the baby bullet and accessories are BPA free?

    Comment by desperate on January 12, 2011 at 11:36 pm

  • yes they are BPA Free

    Comment by Sam on January 15, 2011 at 11:53 am

  • AHHH, I couldn’t escape..kind of like a train wreck! I was horrible, but I just couldn’t turn away or the channel for that matter. Well, no one will hire these poor souls anytime soon for an acting I also don’t foresee any Grammy nominations in the near future!! Well, I did happen to read this as I was researching the ‘Baby Bullet’ and any reviews that I might find.. while watching the very well put together and informative infomercial. Did that sound convincing? Anyway, the channel was a Dish Network channel–197 DOC, it came on around 10:30am Eastern time. Good luck and enjoy!!

    Comment by Jessi on January 16, 2011 at 10:57 am

  • **”It was horrible”** NOT ‘I’ apologies 🙂 Awww, I made a smiley face..kinda like the Baby Bullet!

    Comment by Jessi on January 16, 2011 at 11:02 am

  • I died when Grandma yells “Nice package!” at Mick. Oh….my….GAWD. Freaking epic.

    Comment by hahahah on January 17, 2011 at 11:27 am

  • “Apparently the mother-to-be is not Hazel, knocked up after her drunken wilderness rendezvous with Berman”

    LOL – this is why I love your site and blog.

    Comment by Fräulein on January 17, 2011 at 1:38 pm

  • Me again – after watching that commercial again.. seeings though I do not have any friends like Berman who can help my chug down a full pitcher of frozen boozy concoctions – that would be perfect for individual minifrozen margaritas.

    That batch tray would be perfect for jello shots.

    Comment by Fräulein on January 17, 2011 at 1:46 pm

  • Good news: I have finally seen the Baby Bullet infomercial! The bad news is the my DVR isn’t working properly, so I was not able to record it. But I am working on a full review now.

    Comment by Paul Lucas on January 18, 2011 at 7:34 pm

  • What? No Hazel? I am NOT watching this one.

    Comment by Hazel fanboy on January 24, 2011 at 6:34 pm

  • WGN @ 12:30 a.m. Pacific 1/26/11

    Comment by Katie on January 26, 2011 at 4:07 am

  • I just saw this commercial and couldn’t help but think of who would actually pay “just 5 easy payments of $19.99 plus shipping and processing (another $39.99)”. Do people not realize that your standard blender and a case of baby jars could do the very same thing? I guess this is the ONLY product that could ever make organic baby food:)

    Comment by Brittany on January 27, 2011 at 8:40 am

  • i read your review of how ridiculous this infomercial is on this site. it was hilarious and true. the flaw i found was that if you watch the infomercial again, pay attention: the mother-to-be is jenny. first, when mick is leaving he yells “congratulations jenny!” why would he say that to her sister?
    and again at the end, the lady with the husband, baby, and headband calls the mother-to-be jenny.
    turns out, lindsey is the host, and her pregnant sister is jenny. definitely.
    very entertaining review though!

    Comment by mary on February 1, 2011 at 6:38 am

  • im not sure why i even noticed this, but a few times i noticed the face on the baby bullet cup is upside right when its on the bullet and also when it turned upside right to feed baby. not the jars with tops, but the actual bullet attachment. weird. i wonder if there is an opposite face on both sides…

    Comment by mary on February 1, 2011 at 6:42 am

  • What a great catch that was, Mary! Thank you for letting me know. I guess what tripped me up was that when both Mick and the other lady talk to “Jenny” she does not appear in the same shot, so who don’t see who they are looking at. But Jenny could only refer to the expectant mother. I will revise my review when I have a chance.

    Comment by Paul Lucas on February 1, 2011 at 1:00 pm

  • All I can say is that the Baby Bullet on the left at the start of the commercial (about 0:07) resembles nothing so much as a baby Cyberman.

    Comment by Robert B on February 2, 2011 at 10:58 am

  • I ordered the baby bullett & extras MONTHS ago & still havent received them!!!! I would recommend you order this product when you are CONSIDERING getting pregnant as you child may be eating STEAKS before everything is sent!!!!

    Comment by Fran Adams on April 28, 2011 at 9:31 pm