It’s a Stuffed Animal…It’s Something Else…It’s a Pillow Pets Rip Off!

The Pillow Pets ad was one of the most successful TV infomercials targeting the kids’ market. You cannot step into general big box retailer without seeing piles of these things on display. Pillow Pets are succinctly described by the annoying jingle, “It’s a pillow. It’s a pet. It’s a pillow pet.”

If you are lucky enough to have never seen the Pillow Pets commercial, then please watch the video below and become as miserable as the rest of us.

The incredible popularity of Pillow Pets has inspired more imitators than any infomercial product since the Snuggie launched a thousand knock offs. The basic formula seems to be:

1. Create a stuffed animal.
2. Make that stuffed animal convertible into something else.
3. Produce an infomercial with a really obnoxious jingle.
4. Get rich.

Here are a few of the products hoping to become the next Pillow Pet:

“They are happy, Happy Nappers and they love to play with you!”

Like Pillow Pets, Happy Nappers are stuffed animals that can become a pillow. But the gimmick here is that they fold up into a dwelling appropriate for that type of stuffed animal. So the dragon doll folds up into a castle pillow, the cow doll folds up into a barn pillow, and so on. The Happy Napper is the only Pillow Pet rip-off (so far) to find any commercial success.

The Happy Napper jingle is just as grating as the one for Pillow Pets, but at least it is a lot less infectious:

“Pawggles, my Pawggles, they give me the giggles. Pawggles, my Pawggles, they turn into slippers.”

Pawggles are slippers that fold up into stuffed animals. And imagine how much fun kids will have playing with a toy that has been in contact all day with dirty floors and their disgusting feet!

“Stomp, stomp, stomp Stompeez!”

Stompeez also combines stuffed animals with slippers, but they don’t fold up into a stuffed animal. So really these are not much different than the animal head slippers that have been around for years. The only difference is that a body part of the animal will move whenever a kid “stomps” the slippers. The jingle is pretty straightforward: “Stomp, stomp, stomp Stompeez!”

“It’s a pillow! It’s a blanket! It’s a Quillow!”

The Quillow is really more of a Snuggie rip-off, but it’s catchphrase, “It’s a pillow! It’s a blanket! It’s Quillow!” was clearly inspired by the Pillow Pets slogan:

“It’s the Rollee Rollee Pollee! It’s the Rollee Rollee Pollee!”

Rollee Pollee is a blanket with a pillow attached. It really doesn’t really convert into anything and it is not a stuffed animal (although a Pillow Pets copy called “Huggie Pets” is offered as a free bonus). The jingle, however, is as irritating as the one in the Pillow Pets commercial. Let’s hope Rollee Pollee never catches on:

“BlanKid Buddy. BlanKid Buddy. It’s a pillow, a blanket, and backpack, too!”

Why convert between 2 items when you can convert between 4 items! BlanKid Buddy brags that it is “a 4-In-1 blanket, backpack, pillow, and plush animal.” Its song is even more repugnant than the Pillow Pets ditty:

“WugglePets. WugglePets. Snug ’em. I hug ’em. My WugglePets”

If you ordered a stuffed animal and it arrived without the stuffing, you would considered it defective and return it for a replacement. But Wuggle Pets wants you to believe a stuffed animal without stuffing is a good thing because you get the joy of stuffing it yourself. This is an attempt to get the Build-a-Bear experience on the cheap:

And just to finish off those of you who still have your sanity, here is a medley of all these annoying jingles:

Please leave a comment to let us know which of these jingles you find the most annoying.