Vince Offer Returns in a “Schticky” Infomercial

Three years after being arrested for beating a hooker, Vince Offer is back with his first infomercial since the ShamWow and Slap Chop. This time he is selling a sticky lint roller called the Schticky (

Although Vince is probably pleased to be back in the public eye, the Schticky commercial must be something of a letdown for him. Vince said in a January 2009 interview with CNBC that “I don’t want to be [the next Billy Mays]. I’m in the film business, this is not my career.” Nevertheless, his 2010 attempt to reboot his Underground Comedy Movie by adding a scene with Lindsay Lohan didn’t turn him into a mainstream actor. So Vince is once again working as an infomercial pitchman.

It is worth comparing and contrasting the Schticky infomercial with Vince’s previous pitches.

The Differences:

  • Better Production Values – The production quality here (lighting, editing, sets) is noticeably improved from the ShamWow commercial, which was just Vince standing in front of a blue screen. In fact, the level of production is equivalent to a high budget mainstream television commercial.
  • More Humor – Sure, Vince always tried to bring the funny in his pitches, but humor seems to be a much bigger part of the Schticky ad. In fact “schticky” refers both to the name of the lint roller as well as to how it is being sold here. It must please Vince to get closer to his roots as a wannabe comic actor.
  • Reference to His Arrest – Vince’s first post-arrest infomercial doesn’t let that incident go to waste:

The Similarities:

  • Rip Off Product – The ShamWow and Slap Chop were both commonly available products (a shammy and a mini-chopper, respectively) touted as something new and innovative. Likewise, sticky lint rollers have been sold at retail for years before Vince tried to make the Schticky into something new.
  • The ShamWow and Slap Chop also both ripped off products that had been pitched by Billy Mays (Zorbeez and Quick Chop, respectively). Now that Billy Mays isn’t around, Vince decides to rip-off the Sticky Wicky lady instead.

  • Double Entendre – In the Slap Chop infomercial, Vince told us, “You’re gonna love my nuts.” Here he informs us, “Problem with that shedding pussy? Pick up cat hairs from clothes.” Later, a man who barges in on him apologizes by saying, “You’re playing with your Schitcky. I’m sorry.”
  • “We Can’t Do This All Day” – Yes, Vince repeats the same line he made famous in the ShamWow infomercial. Vince also tosses the Schticky over his shoulder just as he did with the Slap Chop.

Overall, however, the producers of the Schticky infomercial missed out on a great opportunity by not offering a part to Vince’s hooker…either that or they could have had Vince beat the Sticky Wicky lady like a whore.


  • 17 Responses to “Vince Offer Returns in a “Schticky” Infomercial”

  • Vince Offer is a real life example of the kind of Hollywood douchebag portrayed on the TV show “Entourage.”

    Comment by euGene on January 9, 2012 at 5:28 pm

  • I kinda liked this commercial: it mixed much-improved production values with the same lowbrow humor that made the earlier commercials so enjoyable.

    Vince sounds a bit different in this ad — maybe it’s just me, though.

    Comment by Jordan on January 9, 2012 at 8:55 pm

  • I’m not sure I believe the casting of the bony finicky broad at :15 as the wife of the crumb-covered beef-side in the lounger.

    Comment by Al Frank on January 9, 2012 at 9:31 pm

  • SPECIAL REPORT: VINCE OFFER SHAMWOW GUY AT IT AGAIN. NEW COMMERCIAL OUT NOW! The Schticky Lint Roller, product created by Lindsey Brooks CEO Boardwalk Brand and Ingo Von Stein CEO of Euroshine INC. Lindsey and Ingo sought the hired gun, Vince “Shamwow” Offer to help promote their product. Lindsey and Ingo knew Vince would be a good fit for the item and upon a meeting at the Miami Homeshow in March 2011 the deal was made. Hiring, Vince to sell the Schticky, with all his “unforgettable moments” and his “interesting” reputation, was a strong marketing move the two say. Vince’ comedy coupled with his showmanship is what really makes this item fun.

    Schticky Facts:
    This is a cool new reusable lint roller set that is able to not only remove hair, dirt, dust and lint from clothing, but also from furniture, car interiors and your favorite black pants. Its secret is the silicone and rubber that it is made from; that causes the material to be sticky, so sticky that it will pick anything up that is loose and dry. When the roller gets full of lint and debris you just simply run it under the tap or dunk it into a bucket of warm soapy water and the roller is sticky again and again and again.
    If you take advantage of the internet offer you will receive a Schticky, a little Schticky and the Big Schticky all for just 19.95. Don’t get stuck without your Schticky!

    Log onto our website to purchase or follow us on Facebook Schticky Lint Roller and Twitter @Schticky1.

    Comment by lindsey brooks on January 10, 2012 at 12:29 pm

  • Is Vince really six foot six????

    Comment by Scott Mercer on January 10, 2012 at 1:27 pm

  • Comment by pikapal on January 13, 2012 at 1:09 am

  • Official Schticky/Shoveit
    9.99 3 piece lint roller set! Shamwow guy can shove it!

    Comment by lindsey brooks on January 13, 2012 at 9:00 pm

  • Now here’s the deal: Am I the only one, who love this commercial??? Much better than those before 😀

    Comment by johny on January 16, 2012 at 6:31 am

  • The only way this infomercial could be better if he actually beat someone up. Though he did seem to kill a bug near the end. Mark my words, Vince will be doing a lot more of this stuff in the next decade when the realization finally sets in that he ain’t gonna make it big as director.

    Comment by Mark on January 16, 2012 at 4:57 pm

  • I wish he would lose that stupid douchey-looking headset. Maybe it’s permanently attached to his head.

    Comment by Julie on January 16, 2012 at 7:21 pm

  • At first, we didn’t think it was a “real” commercial, but we laughed our butts off. I think I have told a dozen people to look for it. Very funny! Hope to see more like em! Good job Vince.

    Comment by Jennifer on February 5, 2012 at 2:41 pm

  • Vince would kick your scrawny ass Paul. YES he is 6’6″ and a bigger man thatn you

    Comment by ZACATACK on February 7, 2012 at 2:11 am

  • Paul do you still have your 80’s porn star mustache?

    Comment by ZACATACK on February 7, 2012 at 2:12 am

  • Seriously Paul, how much richer is Vince than YOU? is this why you’re so sad and bitter?

    Comment by ZACATACK on February 7, 2012 at 2:14 am

  • Gee, Zacatack, maybe should change your name to adhominematack. Oh, don’t know what that means? Why not look it up and learn something.

    Comment by Hugo Bronson on February 28, 2012 at 4:11 pm

  • Wow… A roller without the tape? You could do better than that Vince! LOL. The only thing I could think of doing with that piece of **** is something like this… hahahaha (SFW)

    Comment by Dave_star on April 4, 2012 at 7:21 pm

  • I think we had a silicone lint roller from the 1980’s. Maybe there’s been some improvement.

    A lot of infomercials have the “order in the next 10 minutes/can’t do this all day” type of gimmick, but obviously the thing is advertised somewhere every 30 minutes or less, so yes, they do it all day.

    Comment by Plus S+H on December 27, 2015 at 12:47 pm